Comet Signs by Stratus, originally known as Comet Neon Advertising Co., was founded in 1958 by Arthur S. Sitterle Jr. He quickly established a strong reputation for quality products, on-time performance, and personal service with national and regional accounts including: HEB Grocery Company, Church’s Fried Chicken, Stop ‘N Go, and Jim Dandy Chicken.
Company leadership passed to his son, Arthur S. “Pete” Sitterle III, in the ’90s and he continued to build the organization through manufacturing technology advancements, unparalleled customer service, and a continued focus on growth. Pete had a vision of building a sign company that could serve the entire state of Texas, and with a series of strategic acquisitions, it quickly became a reality.
In 2012, the first big growth initiative began with the acquisition of Barker Sign Company in Houston, Texas. Founded by Texas sign company legend, Jack Patterson, Barker Signs unlocked new installation capabilities for Comet Neon’s growing customer base in Houston, along with expanded customer service opportunities.
In 2013, Comet Neon Advertising Company merged with Reynolds Sign in Irving, Texas to form Comet Signs by Stratus, LLC. Reynolds Sign was founded in 1986 by George “Tommy” Reynolds and quickly built a strong franchise in custom electric signs and sports marketing signage. Within the sports industry, Tommy built lasting relationships with key customers including the University of Texas, Texas A&M, Dallas Cowboys, Texas Motor Speedway, and major golf tournaments. In addition to the work with various other university stadiums, Reynolds had a strong presence in digital signage, Electronic Message Centers (EMCs), and interior graphics. The marriage of Comet Neon & Reynolds Signs was a perfect fit, and the new company provided cutting edge sign manufacturing capabilities with a strong customer focus.
In the following years, Comet Signs by Stratus continued to expand through the acquisition of three signage innovators in the state of Texas. Finally, in 2022, Comet Signs by Stratus was acquired by Stratus, a leader in brand implementation. The acquisition allowed customers to take advantage of an expanded footprint and additional product offerings, while still partnering with the Comet team they have grown to trust.